As someone who’s always on the lookout for SEO opportunities—especially the low-hanging fruit that are easy to implement but deliver big results—I’ve had TripAdvisor on my radar for a while. Initially, it was the backlinks and the NAP (Name, Address, Phone number)...
Today was a day where everything seemed to be a struggle. I sat at my desk, staring at my computer screen, trying to muster up the motivation to tackle my planning and admin work. But my mind kept wandering, and I found myself daydreaming, feeling down for not being...
$5000 Business Basics Grant closes just 3 hours after openingNext time, be ready to apply at launch with all support documents prepared Within 24hrs of opening, the Queensland Government’s “Business Basic Grants Program” has reached its entire quota of submissions....
Content marketing is providing useful information to attract a defined customer. Put another way, it’s the trade of information for attention. The following is my quicky digest of content marketing for busy business owners. I’ve used the following approach to generate...
Every business decision comes down to dollars and cents. How much will this cost, and what benefit will it bring? Some investments we make are less tangible than others. For example, how do you measure the value of training staff to smile and be courteous? What value...
Website analytics and tracking is important for many reasons: If you can’t measure something, you can’t improve it. The better the data the better the decisions. In this blog, we’re going to look at the first 8 tracking tools I installed on my website, and why I kept...